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Blue Triangle offers the only complete platform purpose-built for Continuous Experience Optimization powered by Business Outcomes

Josh Carter

Josh Carter

Director of Marketing at Blue Triangle
As Blue Triangle's Director of Marketing, Josh enjoys sharing ways businesses can improve digital experience and revenue. He is also an avid swimmer, runner, cyclist and drummer.

Taking Control of Your Third Party Tags with Blue Triangle

Tag Governance Blog
Josh Carter
Tag monitoring tools provide standalone performance data, but do not give any context to how first and third party tags are impacting your digital experience. Blue Triangle's Tag Governance gives you a way

How Carnival Cruise Line Optimizes Digital Experience with Blue Triangle

Case Studies Blog
Josh Carter
Carnival Cruise Line is the most popular cruise brand in the world and carries nearly 6 million passengers per year. Erick Leon is the company's Senior Performance & Monitoring Architect. He is responsible

Monitoring Bot Traffic for Faster Performance, Higher Revenue & Better SEO

Web Performance Marketing Analytics Blog
Josh Carter
Yes, I know. Bots can be a real pain. They can skew your analytics. They can purchase those Foo Fighters tickets before you (that’s a story for another day). And worse, they can inject viruses, commit DDoS

Cyber Monday 2017: The Fastest and Slowest Retail Websites

Web Performance Industry Benchmarks Blog
Josh Carter
Cyber Monday 2017 - the largest online shopping day in the US. Ever. Revenue hit $6.6 billion this year. That's up $1 billion from last year. To put that number in perspective, Thanksgiving and Black Friday

Black Friday 2017: The Fastest and Slowest Retail Websites

Web Performance Industry Benchmarks Blog
Josh Carter
Online sales on Black Friday rose 24% from last year. With consumer confidence at a 17-year high, $1 million was spent online every single minute, and many of our retail clients saw their web traffic increase

Thanksgiving 2017: The Fastest and Slowest Retail Websites

Web Performance Industry Benchmarks Blog
Josh Carter
The holiday season is upon us – the “Super Bowl of Retail”. Deals are flowing. Web traffic is flowing. And while shoppers have gotten early access to deals throughout November, Thanksgiving marks the official

Monitoring Web Performance & Third Party Content Using Waterfall Charts

Web Performance Tag Governance Blog
Josh Carter
What are Performance Waterfall Charts? Performance waterfall charts map out every piece of content on a web page and organize content by when it loads and how long it takes to load. Waterfalls are a great way

Single Page Applications - What They Are and How We Monitor Them

Web Performance Blog
Josh Carter
What is a single-page application? A single-page application (SPA) is a website that operates on a just one web page, like Gmail, Google Drive and iCloud. The page never needs to reload when the user performs

The Fastest and Slowest Third Party Marketing Tags - Real World Data

Tag Governance Blog
Josh Carter
In Best Practices in Tag Management and Governance, we discussed how adding third party tags to your website can come at a high cost to both page speed and revenue. That's because most tags are either

Connecting Web Performance to Revenue - What Makes Blue Triangle Cool

Web Performance Blog
Josh Carter
Recently weannouncedthat Gartner included us in their Cool Vendors in Digital Commerce report, so I thought this would be the perfect opportunity to share a few things that make Blue Triangle cool and unique

3 Reasons Why You Should Ignore Website Load Time Benchmarks

Web Performance Blog
Josh Carter
Website load time benchmarks have been published by technology companies and research organizations over the years and are used as KPIs for brands of all sizes. (i.e. 47% of customers expect a web page to load

Cyber Monday 2016: The Fastest and Slowest eCommerce Sites

Web Performance Industry Benchmarks Blog
Josh Carter
This year, Cyber Monday took its spot at the top of the charts as the largest online shopping day in the United States; a whopping $3.45 billion was spent, up about 12% from 2015. Although eCommerce sites