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Josh Carter

Director of Marketing at Blue Triangle
As Blue Triangle's Director of Marketing, Josh enjoys sharing ways businesses can improve digital experience and revenue. He is also an avid swimmer, runner, cyclist and drummer.

Web Performance Industry Benchmarks

Valentine's Day Performance Analysis
By Josh Carter on February 15, 2016

Let's face it. We've all probably shopped at the last minute for practically every holiday and Valentine's Day is no exception. In fact, Amazon even created a category on their site for...

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Web Performance Industry Benchmarks

How 2016 Super Bowl Commercials Affected Advertisers' Website Load Times
By Josh Carter on February 9, 2016

On average, brands who advertised during the 2016 Superbowl saw their site’s page load time increase by 38% during the hour following their advertising spot. High traffic levels directly...

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Web Performance

3 Ways to Validate Your CDN's Effectiveness
By Josh Carter on January 28, 2016

It's been proven over and over again that online sales suffer when shoppers have a slow website experience. So in order to improve web performance, appropriate CDN investments need to be...

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Web Performance Industry Benchmarks

Boxing Day (12/26) Web Performance Analysis
By Josh Carter on December 29, 2015

As gift card redemption rates skyrocket and consumers seek to spend their holiday cash online, the performance of online retailers is vital. American Express reported that 66% of holiday...

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Web Performance

November 2015 Web Performance Case Study
By Josh Carter on December 18, 2015

Using our exclusive analysis, we report on how web performance impacted the conversions and sales of four different online retailers during the month of November. 

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Web Performance Industry Benchmarks

Cyber Monday 2015: Web Performance Analysis
By Josh Carter on December 4, 2015

Blue Triangle continually monitors the Top 1000 US Internet Retailers to deliver industry-leading analysis on web performance. Below is our analysis of Cyber Monday. 

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Web Performance Industry Benchmarks

Apple Outperforms Amazon, Walmart on Cyber Monday 2015
By Josh Carter on December 2, 2015

Apple's online store performance topped that of every other top 10 internet retailer, including Amazon and Walmart. 

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Web Performance Industry Benchmarks

Thanksgiving through Black Friday 2015 Web Performance Analysis
By Josh Carter on November 30, 2015

Online retail spending on Thanksgiving increased by 25% from last year, and Black Friday eCommerce sales were up 14% from 2014. Together, online sales reached a record $4.45 billion, and

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Marketing Analytics

6 Ways to Gear Up Your eCommerce Marketing for the Holidays
By Josh Carter on November 17, 2015

The holidays are rapidly approaching. Are you ready?

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Web Performance Industry Benchmarks

Holiday 2014: Website Performance Review [Infographic]
By Josh Carter on November 10, 2015

We analyzed the 2014 holiday season to show how page speed impacted online retailers. We looked at 4 sites in particular, including clothing, yoga, and sporting goods retailers. 

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