The Frictionless Experience: The podcast where we slay friction one episode at a time   Listen to the podcast

Resource Hub

Blue Triangle offers the only complete platform purpose-built for Continuous Experience Optimization powered by Business Outcomes

Web Monitoring: What's in your SEO?

Marketing Analytics Blog
Making it in global markets With industry and especially online business becoming increasingly global, commonalities are surfacing between continents, but we are also finding some differences. Exciting new

How Web Performance Impacts SEO: Part 2

Web Performance Marketing Analytics DEM Blog
Why doperformance + experiencematter for SEO? Performance is a key element in helping Google rank sites in search results. Google handles almost all Internet searches in the US, with about 88% market share.

Anomaly Detection for Automating Site Monitoring

DEM Blog
Internet complexity impacts sites When it comes to the web, the name of the game is innovation. Networking protocols, web availability, and even hardware for spreading the Internet from ISPs has changed

How Web Performance Impacts SEO: Part 1

Web Performance Blog
Why does Lighthouse matter? Lighthouse is a critical, open-source tool used by web developers to benchmark their web applications and sites over time and to gauge how well they are performing relative to

Digital Experience Monitoring (DEM): What it is and Why it's important

Web Performance DEM Blog
What is Digital Experience Monitoring and why do I need it? Digital Experience Monitoring analyzes and monitors the end-user experience with a web application. As control over user experience has been lost to

Part 3: How to Stop Piggy-back Tags

Security Tag Governance Blog
Mitigating the Risk In this series, we’ve explored the legal and operational risks of piggy-back tags. We examined Equifax’s 2017 data breach caused by a supply chain attack and looked at the possibility of

How Function Tracing Can Help You Optimize Your Site

Web Performance Blog
What else can I do to optimize my site? So you have optimized your images, cached your queries, and lazy loaded your page. But your load time and Time To Interactive are still slow. Now what? Our engineers and

Piggyback Tags, Part 2: Piggyback Tags and the California Consumer Protection Act

Tag Governance Blog
The U.S. Data Privacy Legal Landscape is Highly Fragmented The US data privacy legal landscape is a patchwork of federal and state laws.At the federal level, data privacy laws vary by business sector. For

What Kinds of Hacking Can a Content Security Policy Stop?

Security Blog
Myths and legends surround and sometimes obscure what a content security policy (CSP) is and how it can protect your website. The power of a CSP is noteworthy, but it is not an end-all be-all security

How to find out if a Site has a Content Security Policy (CSP) deployed

Security Tag Governance Blog
How to Find Out If a Site Has a Content Security Policy (CSP) Deployed A Content Security Policy is the best protection against one of the most malicious attacks on the Internet – supply chain attacks – and

Legal and Operational Risks of Piggyback Tags, Part 1: What the Heck Are They and Why Should I Care?

Blog
What Are Tags? Every business website has “Tags” – they are the pixel or code mechanisms that facilitate the collection and sharing of data between your website and the services you rely on for site analytics

The Gift of Web Performance: Making eCommerce Miracles

Case Studies Blog
It's that special time of year, and we can all feel it. Thanksgiving and the weekend of deals that follow have come and gone, Jack Frost is making his rounds, and everyone is looking forward to that time off